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Sourcing Guide

Paint Raw Materials India — Complete Guide with Prices & Suppliers

TiO2, binders, fillers, pigments, additives — prices, grades and Indian suppliers.

The quality and cost of your paint depends directly on the quality and sourcing of raw materials. IPCS provides vendor direction for all key paint raw materials as part of formula support. See our raw material procurement service and emulsion paint formula.

Raw MaterialFunctionGradeKey Sources
Titanium Dioxide (TiO2)Opacity, whitenessRutile R-grade₹180–280/kgTravancore Titanium, Tronox agents
Acrylic EmulsionBinder, film formation50% solids, Tg 0–10°C₹80–160/kgBASF, Dow, Wacker
Calcium Carbonate (GCC)Extender filler10–20 micron, 97%+₹4–12/kgRajasthan (Jodhpur belt)
TalcExtender, smoothness300–400 mesh, 95%+₹8–25/kgRajasthan (Bhilwara)
HEC ThickenerViscosity controlMedium/high viscosity₹200–400/kgShin-Etsu, Ashland agents
DispersantPigment wettingPolyacrylate Na salt 40%₹60–120/kgBASF Dispex, Dow Tamol
Biocide (in-can)PreservationMIT/CMIT₹400–800/kgLonza, Thor agents
Iron Oxide PigmentsColourSynthetic grade 95%+₹30–120/kgLanxess, Chinese traders

*Prices are 2025 market ranges and vary by quantity, grade and region. IPCS provides state-wise vendor direction as part of formula support.

FAQ

Frequently Asked Questions

Where to buy TiO2 for paint manufacturing?

Travancore Titanium Products (Kerala), Tronox India distributor (Gujarat/Mumbai), Cristal agents. Economy grades: imported Chinese R-grade via Delhi and Mumbai traders. IPCS provides grade specification and vendor contacts as part of formula support.

What is the best acrylic emulsion binder for emulsion paint?

VAE co-polymer at 50% solids for economy interior. Styrene-acrylic for mid-premium. Pure acrylic for premium interior and exterior — better UV stability, scrub resistance and durability. IPCS formula specifies correct binder type and grade.

How to source calcium carbonate filler for paint?

GCC from Rajasthan belt (Jodhpur, Nagaur, Udaipur) — most cost-effective. 10–15 micron, 97%+ purity for emulsion paint. IPCS provides state-specific vendor contacts as part of formula support.

What thickener is used in emulsion paint?

HEC (Hydroxyethyl Cellulose) is the standard in-can thickener for water-based emulsion. HEUR (Hydrophobically Modified Urethane Rheology Modifier) for premium high-sheen emulsion.

What biocide is used for in-can preservation?

MIT/CMIT (methylisothiazolinone / chloromethylisothiazolinone) blend at 0.1–0.3% is the standard in-can preservative for water-based emulsion paint in India. Lonza, Thor and ISP distributors in India.

How do I evaluate a paint raw material supplier?

Request Certificate of Analysis for each lot, test against IPCS-provided acceptance criteria, run a trial batch and check QC parameters, visit supplier premises before large orders.

What RDP should I use for wall putty?

VAE-based RDP (vinyl acetate ethylene) at 96–98% solids powder. Wacker Vinnapas, Celanese Elotex or Chinese-grade RDP depending on quality requirement. IPCS provides grade specification based on your putty grade target.

What HPMC grade is used in wall putty?

Medium viscosity HPMC (75,000–200,000 mPas) for standard white cement putty. Higher viscosity for polymer-modified grades. Shin-Etsu METOLOSE, Ashland Benecel agents in India.

Where to buy iron oxide pigments for paint?

Lanxess Bayferrox (premium, consistent grade), Huntsman, or Chinese synthetic iron oxide via Mumbai and Ahmedabad traders. IPCS recommends grade based on your colour range and quality target.

What dispersant is used in emulsion paint?

Polyacrylate sodium salt dispersant at 40% active is standard for emulsion paint. BASF Dispex N40, Dow Tamol agents or Chinese equivalents. IPCS formula specifies correct dosage for TiO2 and filler loading.

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Paint Raw Material Sourcing in India — IPCS Vendor Direction

IPCS provides vendor direction for all key paint raw materials — based on 18+ years of hands-on experience with Indian suppliers across Gujarat, Rajasthan, Maharashtra, Delhi. Our vendor direction covers materials for emulsion paint, wall putty, distemper, Vedic paint and all other categories. Contact IPCS.